Day 2
10:55 am
-
11:25 am
main stage
side stage
mainstage
mainstage
Seminarraum 1
Seminarraum 2
Seminarraum 3
talk
workshop
extended talk
panel discussion
dialogue session
Skill level:
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Designing dynamic customer experiences powered by generative AI – Learnings from Zalando assistant

My talk covers 3 areas:  

  • How to design and scale AI-powered customer experience from zero across all European markets for more than 50M people
  • How to pragmatically drive customer-centric UX innovation in a fast-moving space in cross-functional teams  
  • How to combine product design UX and generative AI to create impactful and engaging experiences

This session is for you if you’re interested in combining UX with generative AI technologies at scale.

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