Day 3
4:50 pm
-
5:20 pm
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mainstage
mainstage
Hörsaal 1
Hörsaal 2
Hörsaal 3
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UX: Commodity, enabler, or something else?

UX: Commodity, Enabler, or Something Else?


There are several trends in the field of UX, some putting UX at more of a business level (think “seat at the table” or UXers moving into product management), while other trends are pushing UX to be more of a commodity (think design systems or generative AI).  

From the state of UX discussions and our collective sensemaking on day 1, in this closing talk, we will share preliminary results and put them into perspective in our long history of the UX field.

Got some juicy gossip?

We’d love to hear it (and any other questions, wishes or suggestions you have).

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