How to create moments of delight for your users

Whether you’re looking for the Aha! Moment or trying to create Wow! moments, product teams are always striving for delight.

This session breaks down what ‘delight’ really is, why it’s valuable, and how to start building delight into your roadmap.

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• Why designers and users have different ideas about delight.

• The many varieties of delight, and which one is right for you.

• How to measure the value of delight.

• Why the ‘Job to be done’ is always about emotion.

• Creating delight the first time someone uses your product.

• How delight fits into your product strategy and roadmap.

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