Marcella
Sullivan

Creative CX
Strategy Consultant

About the Speaker

Marcella Sullivan works in experimentation and CRO across agency, SaaS, and community spaces. With a background in psychology, she focuses on how teams make decisions under uncertainty, combining behavioural thinking with practical experimentation strategy. Marcella currently works with Creative CX and Convert, and is also on the board of Women in Experimentation.

talk
workshop
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The messy science of conversion rate optimization
Marcella Sullivan
Creative CX

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